OUR MISSION
The mission of Above and Beyond is to provide
therapeutic massage and spa services in the Bed and Breakfast facility
or to groups at retreats, meetings or special events. The
management of the massage outcall service is also dedicated to
providing jobs for local massage therapists.
THE BEGINNING
Above and Beyond was born in April 2003 as an
idea between two women who had been friends since 1987. Dawn Donalson
and Gina Moss had come together in the small town of Fredericksburg,
Texas in the 1980’s because of their shared interests in alternative
health, therapeutic massage, herbalism (including aromatherapy),
hydrotherapy, energy work, yoga and Chinese medicine. They have both
studied natural health extensively since the early 1970’s.

During that same time the two kindled their
friendship, Fredericksburg began to grow and change. Tourism replaced
farming and ranching as the major industry in town. Though an influx
of old world healing therapies based on herbs and the Baden-Baden
(baths or natural hot springs) of Germany came with the original
settlers of Fredericksburg in 1846, a renaissance of natural therapies
began in the 1980’s.
|

Dawn, Gina
and Judy |
As the
townspeople also began to develop historical homes into Bed and
Breakfast facilities during the 1980’s, they were following the
tradition in Germany of the gasthaus or Bed and Breakfasts.
There are about 350 Bed and Breakfasts in Fredericksburg now.
Dawn and Gina have had their own massage
therapy clinics and have also worked at a spa in town. As part
of their massage practices, they made outcalls to homes and
lodgings in town. |
An
idea sparked. Why not take the massage and spa therapies they knew to
the visitors to Fredericksburg at the Bed and Breakfasts? The idea
grew. Why not offer jobs to some of the approximately 50 massage
therapists in town? Why not train them to do everything the two
friends do?
How about the massage outcall service gets the
spa booking agent who used to work with the ladies to do appointments
and business transactions?
The idea mushroomed.
Why not include retreats, workshops, class reunions, weddings, and
other functions in the outcalls?
Some of Gina's and Dawn's clients were Bed and
Breakfast owners. They gave enthusiastic support and input. The other
massage therapists were thrilled at the prospect of an organized
support group for bookings.
A local bank set up the credit card program. A
local newspaper helped with ads and a story. The Chamber of Commerce
put the word out about the service. A local printer made up the
brochures to put in the Bed and Breakfasts. A friend took the
photographs with his digital camera in the Bed and Breakfast of
another friend and client. A local Web site developer got Above and
Beyond online.
And thus, we bring the best talent of
Fredericksburg to you at a touch of your fingers…and now you can go
from your fingertips to our hands. Willkommen (welcome) to
Fredericksburg! |